Buses go where people go – where they live, shop, work, and play – and so does the advertising on buses. The strengths of a bus transit display is its constant ability to find a crowd and its ability to provide continuous exposure. These moving billboards circulate the busiest areas of major metropolitan cities and provide exposure to local commuters, drivers, and pedestrians.
A bus transit sign "mingles with consumers," and follows the flow of shoppers and their spending power – speaking, showing and selling along the way. Establish brand awareness and brand resonance by utilizing bus advertising – a versatile medium that can reach areas other types of advertising cannot.